Indians gravitate towards premium phones; iPhone tops in value share
Apple has created a record in the Indian smartphone market. In 2025, it secured a whopping 28% value share, reaching the top position. Counterpoint Research revealed that this is due to Indians' inclination towards premium phones. The success of the iPhone 16 series, easy financing, and exchange offers have benefited Apple. In terms of volume, the Indian smartphone market grew by 1%, and in terms of value, it grew by 8%.
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